Rajalaxmi Nayak

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Research Project

The Big Banks Are Talking…

Research Poster

A black infographic titled 'The Big Banks Are Talking...', displaying logos for TD, CIBC, and BMO. It has a section 'Emotions used most frequently' listing Relief, Surprise, Hope, Celebration, and Confidence. Text below states banks portray themselves as omnipresent and indispensable, fostering dependency. Further down, a house icon precedes text describing how celebrating financial milestones are tactics to maintain loyalty. A building with pillars icon accompanies text detailing how banks present themselves as experts to encourage deferring decision-making power, guiding financial decisions, and shaping behavior.

Lightning Talk

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