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A close-up portrait of a light-skinned person with short, dark brown hair and a friendly smile. They are wearing a dark blue, ribbed, high-neck sleeveless top, silver crescent moon earrings, and a matching necklace with a small pearl. The background is softly blurred with muted brown and grey tones.

Julia Fung

Authenticity on Demand: How Brands Perform "Realness" Online
A headshot features a young woman with long, straight, dark brown hair parted down the middle, looking directly at the viewer with a broad, radiant smile. She has light green eyes and a natural complexion. She wears a light blue textured knit sweater over a black lace top, and two delicate gold necklaces with pendants. The background is a soft, plain light gray.

Mackenzie Falconer

Visual Storytelling, Identity, and Subtle Branding on Instagram
A portrait of a young woman with warm skin and long, wavy black hair parted down the middle, smiling broadly with her teeth showing. She is wearing a dark blue-grey corduroy button-up shirt over a white t-shirt and a gold heart-shaped necklace. The background is a plain, light-colored wall.

Saumya Banugoban

Y2K Nostalgia Marketing & Gen Z
A close-up studio portrait of a young woman with a clear complexion and long, straight black hair parted centrally. She has dark eyes, full lips, and a subtle natural blush on her cheeks. Her neutral expression is directed at the viewer, and she wears a black collared shirt against a soft, light grey backdrop.

Yiling Shi

Authenticity in Communication: How Fashion Influencers Use Textual and Visual Strategies to Build Trust on Instagram
A headshot of a young woman with a direct gaze and a slight smirk, featuring long, wavy dark brown hair parted in the middle. She wears large, rectangular gold-rimmed eyeglasses with blue reflections, a small gold hoop nose ring, and subtle pink lipstick. Her skin tone is light to medium, and she is dressed in a black knitted cardigan with dark buttons, and a delicate gold necklace. The background is softly blurred with vertical light and dark elements.

Tara Kim

The Power of Simplicity: Minimalism as a Marketing Strategy in Beauty Branding
A close-up portrait of a man with dark hair and medium skin tone, looking directly at the viewer with a calm expression. He wears black rectangular-framed glasses, with subtle green light reflections on the lenses. He is dressed in an olive green collared shirt, and the background is a softly blurred, light-colored interior.

Hariram Satkunarajan

The Impact of PR on a Game's Performance
A headshot of a young woman with dark skin and long, glossy black wavy hair parted in the middle. She wears soft eye makeup with prominent lashes, blush, and glossy peach lipstick, offering a gentle smile directly to the camera. She is dressed in a navy blue ribbed button-down top with a subtle V-neck, and a delicate gold chain necklace with a small heart-shaped pendant. The background is softly blurred.

Brittany Smith

Black Women as Cultural Architects: How Branding Transforms Cultural Innovation into Market Value
Close-up portrait of a young woman with long, wavy blonde hair and light eyes, wearing a silver nose ring, clear lip gloss, and layered gold necklaces with various charms, against a light grey background.

Isabel Rahme

Algorithm - Aligned UGC - Style Advertising VS Traditional Branded Advertising: Credibility, Authenticity, and Gen Z Engagement
A professional portrait of a woman with long, dark, center-parted hair, brown eyes, and a light pink lip gloss. She wears a dark gray knit sweater and has a gentle smile, against a softly blurred background.

Akasha Alam

The Infinite Scroll: Trend Culture, AI, and the Loss of Brand Authenticity in Digital Communication
A close-up portrait of a fair-skinned young man with messy, light brown hair, bright blue eyes, and a light brown stubble beard and mustache. He wears a dark charcoal-colored textured zip-up sweater with a gold-colored zipper over a white t-shirt. He is smiling gently, and the background is a softly blurred mix of light and dark tones, suggesting an indoor setting.

Adam Jones

Building Brand Relationships in the Digital Age: The Impact of Social Media Content on Consumer Engagement and Trust
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