Aryana Logan-Thompson

Research Project

Soundscapes Unveiled: Navigating the Harmony of Algorithms and Personalized Recommendations in Music Streaming Platforms

Bio

As a graduating fourth-year ProCom student who’s very interested in the digital music landscape, I’m intrigued by the annual Spotify Wrapped phenomenon and the convergence of our diverse musical tastes on platforms like Spotify, YouTube, and Apple Music. Being an active user myself, I’m driven to explore the intricate relationship between algorithmic recommendations and our evolving music preferences. Through a deep analysis, I aim to unveil how technology shapes our musical experiences, offering valuable insights for both consumers and marketers in the music industry. Join me on this journey as we unravel the complexities of personalized curation and individual evolution in the digital age of music consumption.

Research Summary

Crucial in today’s digital music landscape, this research proposal aims to explore the impact of personalized recommendation algorithms on music consumption in streaming platforms. Data will be analyzed using descriptive statistics and thematic analysis to understand how these algorithms shape user behavior and preferences. The proposal addresses key questions about user experience, content delivery, and the music industry. The literature review lays the groundwork by examining algorithm mechanics, ethical implications, and democratization of musical expression. The analysis focuses on personalized experiences, content diversity, and the influence on artists’ visibility and revenue. This proposal provides a comprehensive framework for understanding technology, user behavior, and the music industry in the context of personalized recommendations.



Research Poster

A detailed presentation slide titled 'Soundscapes Unveiled: Navigating the Harmony of Algorithms and Personalized Recommendations in Music Streaming Platforms' by Aryana Logan-Thompson, presented at Signify 2024. The slide includes a 'Background' section on recommendation systems, streaming technology impact, and user experience, alongside 'Research Questions' concerning algorithms' influence on consumption, diversity, artist support, and discovery. An 'online survey and secondary research' section features three light blue circular charts with percentages: 30% for 'willing to pay extra for a music subscription if it helped more artists,' 16% for 'not concerned about their privacy on music streaming services,' and 71% for 'use streaming platforms multiple times a day,' accompanied by an illustration of hands holding a smartphone. The bottom section states, 'The future of music algorithms and personalized recommendations on streaming platforms promises enhanced user engagement through tailored experiences and diverse content suggestions.'

Lightning Talk

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