Live Shopping Model and Discourse Characteristic.

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A light blue gradient background with the central white text 'Live Shopping' and a subtitle 'Model & Discourse Characteristic'. The image includes illustrations of a businesswoman, two businessmen (one holding a tablet), a square icon with lines and a pie chart, a transparent box with a wavy line graph, a loading bar icon, and an outline of a shopping cart. Dotted lines connect some elements. 'DIGITAL O.' is vertically aligned on the left, '2019' on the right, and a plus icon appears bottom right, all illustrating aspects of live e-commerce.

Live Shopping Model and Discourse Characteristic.

Miao Zhang

A front-facing studio portrait of an East Asian woman with long, straight dark hair and straight bangs, wearing round, rose gold wire-frame glasses. She has fair skin, a slight smile, and is wearing a white crew-neck sweatshirt. The sweatshirt features 'miu miu CLUB' spelled out in reflective silver and light purple gemstones, with scattered smaller gems across the fabric. A delicate gold chain necklace is visible around her neck, against a stark white background.

Biography

A ProCom Student

Research Summary

Chinese live shopping models and its discourse characteristics.

Tags

Shopping

Lightning Talk

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