A close-up of a donation station featuring a cardboard box with 'Donation' handwritten in black, flanked by plastic-wrapped bread and pasta, stacked cans, and bottled water. A clear plastic bin filled with folded clothes is to the left. In the blurred background, volunteers sort clothes, with clothing racks visible. White text overlay on the top left reads 'Social Media & Selfless Deeds.'

Social Media Influence on Selfless Deeds

Margaux Perrin

A blonde woman in a burgundy beanie, grey turtleneck, and black winter coat smiles on a stone bridge in Venice. She holds her beanie with one hand. Behind her, a narrow canal flows between ancient multi-story buildings, with an arched bridge visible in the distance and boats docked along the sides.

Biography

My name is Margaux Perrin, I am a fourth Professional Communications student minoring in Psychology and Public Relations. I was raised in Switzerland, and moved to Vancouver in 2011. I have a big passion for traveling, and my career goal is to become a foreign correspondence in multiple different countries.

Research Summary

This study aimed to find if there was a relationship between the participant’s willingness to partake in volunteer work and/or donate to charity if they knew they would receive social praise from social media afterwards. I wanted to see if the idea of posting about a selfless action on social media was an incentive for someone to partake in that action. In order to find this out, I sent out a survey that was completed by 56 participants. I then analyzed my data manually and by using SPSS, and my findings were that social media did not seem to be a driving force in people’s willingness to take part in volunteer work/donate to charity.

Tags

social media, volunteer, donations

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