Technology

Nicole Tang

How Social Media Impact Travel Interests

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Nicole Tang is a fourth-year student at Toronto Metropolitan University, majoring in professional communication with a public relations minor. Along with her interests in communication, she has a strong passion for event planning and propaganda designing. Her capstone project explores “how social media impacts travel interest”. She is a writer and creative thinker who believes in clear messaging builds meaningful connections. Her passion is crafting stories that resonate with the audience. Whether writing, designing, or making strategy, the goal is to say it plainly and make it matter. 

Through the academic projects, she now has keen insight for how trends, social media, and visual design combine to deliver a compelling narrative. In today’s digital age, She aims to help companies raise their voice by using a variety of communication skills and cultural awareness.

This research project discusses how social media influences people’s interest in travel. The premise is that platforms like Instagram and TikTok expose users to curated travel content that influences their desires and decisions. For example, short-form reels, and influencer’s posts. The video will examine what kinds of posts have the most impact on people. Whether it is attractive photos, influencer recommendations, or peer experiences. The goal is to demonstrate how this digital exposure shifts into real travel intentions and choices. This matters for tourism, content creators, local communities, and the environment as well. It is crucial to understand how online posts shape peoples’ expectations before they book a trip.

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