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Vivian Nguyen

Vietnamese Gen Z and Tradition: Digital Revival in A Globalized World

Biography

Vivian Nguyen is a Professional Communication student at Toronto Metropolitan University, with a deep passion for culture and events. Throughout her time at TMU, she has actively engaged in various roles, including event coordinator and student support, to enhance her skills while fostering her Vietnamese community and supporting fellow students. Looking ahead, Vivian is eager to pursue a career in the events industry and roles related to people experience, driven by her enthusiasm for building relationships and supporting others.

Details of Project

This research is about how Vietnamese Gen Z leverages digital platforms like TikTok and Instagram to revive, reinterpret, and modernize traditional culture in the era of globalization. Young creators are blending heritage with modern influences, challenging traditional norms, and making cultural identity more accessible worldwide. The research highlights how technology is not erasing tradition but reshaping it for a global audience, offering valuable insights into the future of cultural preservation in a rapidly evolving digital landscape.

Lightning talk

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