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Vi Truong

Young People’s News Consumption: Social Media or Traditional Media?

Biography

Vi Truong is a graduating student in the Professional Communication program at Toronto Metropolitan University with a minor in Communication Design. She is passionate about visual storytelling and strongly interested in design, illustration, and multimedia communication. Throughout her studies, Vi has developed skills in content creation, branding, and visual design, often combining creativity with strategic messaging. Looking ahead, she is eager to pursue a career in design, multimedia, or social media-related roles, where she can continue to blend creativity with communication to engage and inspire diverse audiences.

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Details of Project

Her research explores how young people engage with news by comparing social media platforms like TikTok and Instagram with traditional outlets such as CBC, CNN, and Global News. The study examines how each medium delivers information and how this affects young audiences’ perceptions, engagement, and media literacy. Through content analysis of two major news events and a class survey, the research aims to identify key differences in tone, style, and accessibility between platforms. This project emphasizes the importance of adapting news delivery methods to meet the evolving habits of younger generations in today’s digital age.

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