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Alyesha Trim
Social Media and Its Link to Infidelity
Biography
My name is Alyesha Trim, and I am a fourth-year professional communications student interested in the interplay of digital media, art, and trends. My passion is to understand how these forces shape modern culture, including online interactions and societal changes. My post-graduation goal is to work with brands that want to tell better stories. I love figuring out why certain trends catch on and others don’t, and I want to use that knowledge to help companies connect with people in more genuine ways. I have a unique view that combines analytical thinking with creative ideas. This helps me identify new cultural trends and turn them into effective storytelling strategies.
Through my academic work and personal projects, I’ve developed a keen eye for how visual aesthetics, digital platforms, and trends come together to create powerful storytelling opportunities. I want to bring this mix of cultural understanding and communication skills to help brands find their voice in today’s digital world.
Details of Project
My study explores the link between social media and infidelity, using Reddit as a platform where users share experiences with betrayal and relationship challenges. Social media blurs the boundaries between physical and emotional cheating, with private messaging, anonymous accounts, and disappearing content enabling secrecy. Addiction to social media weakens trust and fuels compulsive behaviours, while debates over “microcheating” highlight the blurred line between harmless interactions and betrayal. Justification is common, with individuals excusing their actions based on dissatisfaction. Many seek thrill, lust, and validation online, using social media as an escape or to fulfill unmet relationship needs.
Social media has not increased infidelity rates, but it has changed how betrayal happens and how it is discovered. This project shows those changes.
Lightning talk